Shaikha Al Sabah is the CEO of National Creative Industries Group (NCIG), a company was founded to produce impact-driven content that bridges the dichotomy between the eastern and western markets. With more than 12 years experience in finance and strategy, she has held several key positions in the Ministry of Youth Affairs, both as Strategy & Project Manager and Head of Tenders & Contracts. Prior to that, she has worked over several years in the banking sector at the Commercial Bank of Kuwait, holding positions as Credit Officer covering the Far East & Indian Sub-continent region including India, China, and Korea.